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Will Consumers Pay for Generative AI Tools? Suzy Survey Indicates 37% of Users Would
Suzy survey finds 37 % of users willing to pay for generative-AI tools. Discover pricing sweet spots and motivators—view the findings.
Statistical Significance Calculator | When Is Data Statistically Significant?
Test your results for statistical significance in seconds. Use our free calculator to validate findings and understand confidence levels with ease.
How Holiday Shopping Trends Impact 2023 Retail Spending with Rachel Tipograph, Founder & CEO of MikMak
Baskets are getting bigger. Private label is growing. Discover more shopping trends on this special episode of The Speed of Culture podcast with Suzy Founder and CEO Matt Britton and Rachel Tipograph, Founder and CEO of MikMak. Listen Now!
Holiday shopping and travel plans in the face of rising prices
Will Americans be traveling this holiday season? What will they be shopping for? Read on for the latest insights from Suzy.
Ten surprising consumer stats Suzy learned this year
Consumer trends, behaviors, and purchase habits are always in flux, and 2022 was no different. Even with COVID restrictions lifting, rising inflation, multiple major sporting events, and political unrest has made this year just as difficult to predict.
Media Innovation for Marketers with Leah Meranus, Chief Media Officer at Dentsu X
The evolution of media consumption has dramatically changed how we shop and for Leah Meranus, “commercification” will fundamentally change KPIs.
Preparing for a World Cup campaign: How Todd Allen, Vice President of Global Marketing at Budweiser plans to connect with fans
Trying to reach the world? Learn how Budweiser’s Vice President of Global Marketing, Todd Allen, makes sure the brand is relevant on the global World Cup stage on this episode of The Speed of Culture, hosted by Suzy Founder & CEO, Matt Britton. Follow and listen today!
The Future of the Consumer in 2023 with Matt Britton, Founder and CEO of Suzy
What do current macroeconomic events mean for consumers going into 2023? On this special edition Speed of Culture podcast, Suzy Founder & CEO Matt Britton covers consumer trends, why brands must focus on Gen Z, and what we can expect in 2023. Follow and listen today!
Scaling a CPG Brand in 2022 & Beyond with Mark Edmonson, CMO at Materne North America, GoGo squeeZ
For Mark Edmonson, massive shifts in consumer behavior are constantly changing the rules of engagement. The good news is that disruption empowers consumers and consumer-facing marketers alike.
